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"One of the Best Kept Secrets of SoMa"
Rocco's Neighborhood Newsletter
In this September 14th 2010 Issue:
A Note from Chef Don
Rocco's Weekly Specials
SOMA History
Upcoming Events
Rocco's Catering
Dear Don,
Welcome to another edition of Rocco's Neighborhood Newsletter. Thanks for subscribing to our newsletter and we look forward to seeing you in the restaurant soon!

~ A Note from Chef Don ~

Thanks to all of you that participated and made our last NEWSLETTER more INTERACTIVE.  I read every email and replied to all of them as promised!  I enjoy receiving emails from all the loyal customers of Rocco's and appreciate you taking the time to voice your opinion on this.
Would you be in favor of Rocco's having occasional live small music acts?
Please answer by replying to this email.  I will not only read them, I will POST THE RESULTS in the next newsletter!

TUESDAY NIGHTS 4pm - 10pm ~ KIDS NOW EAT FREE!! (under 12, from the Kids' Menu)



Appetizer Specials just $5.50-$6.95    Domestic Beers just $2.50 
Even if you're a Friend of mine (Don Dial) on Facebook, please become a  FAN of Rocco's Cafe San Francisco (or "like" my page as it's called now). This way you'll be sure to have access to SPECIALS, EVENTS, photos, etc. as well as interact with all the other friends and fans of Rocco's Cafe. 

~ Rocco's Weekly Specials ~

"Everything is Special, or it wouldn't be on the Menu" ~ Chef Don
Wednesday, September 15th ~ Grilled Marinated Chicken Caesar Wrap w/ Avocado, Tomato, Cheese & Kidney Beans on a sun-dried tomato flour tortilla served with a cup of minestrone soup; Fresh Baked Ham w/ a Honey Glazed Sauce w/ Garlic Mashed Potatoes & Fresh Sauteed Vegetables; Homemade Chocolate Cream Pie for Dessert.
Thursday, September 16th ~ Baked Homemade Spinach Mushroom Lasagna in a Marinara Sauce w/ Soup or Salad; Chicken Saltimbocca w/ Pesto Pasta; Homemade Lemon Chiffon Pie for Dessert.
Friday, September 17th ~ Start with our Soup of the Day French Onion Soup; Chicken a la Rocco (Don's Homemade Chicken Stew) over Rissoto; Veal Sage filled Ravioli in a Creamy Pesto Sauce topped w/ Shaved Parmesan Cheese; Homemade Coconut Cream Pie for Dessert.
Weekend Brunch Specials
Here are a few of our Weekend Specials.  CLICK HERE to see the full menu. 
1)  Rocco's Special Crab Cake Benedict
2)  Prawn, Tomato, Mushroom, Fresh Basil & Provolone Cheese Omelette
3)  Chef Don's Favorite Italian Style Breakfast ~ 3 Eggs Poached in a Sweet Tomato, Basil Marinara Sauce w/ Italian Sausage & Warm Italian French Bread 
Whether you're going to one of the remaining 21 Giants' Home Games, Clubbin' in SOMA, or seeing WICKED at the Orpheum Theatre, remember Rocco's Cafe is close and has plenty of free parking.

~ SOMA History ~ Development South of Market and in Block 3703 ~ Continued 

Before the earthquake and fire of 1906, much of the South of Market Area consisted of two or three-story wooden rowhouses packed wall-to-wall. Narrow, residential alleys, such as Jessie and Stevenson streets, ran east and west, where wooden buildings and owners' neglect was the rule.


On April 18, 1906 San Francisco suffered a major change when the 7.9 Richter Scale earthquake struck and a fire raged for three days, taking out nearly all the buildings east of Ninth Street and destroying at least 28,000 buildings and almost everything east of Van Ness Avenue and north of Duboce Street.


CLICK HERE to View an incredible Panoramic Photo Showing the Ruins after the earthquake and fire (Be sure to scroll to the right to view the entire photo).


CLICK HERE to View the Casualties and Damage after the Great 1906 San Francisco Earthquake. 


At the time of the quake San Francisco was the major city of the west, in the midst of a building boom. After the earthquake, however, only about 25 salvageable buildings remained. Mission Street dropped 3 1/2 feet and Seventh Street sank 1 1/2 feet, creating the appearance of a heaving sea frozen into one of its wildest contortions. ~ To Be Continued

~ Upcoming Events ~

BOTTOM OF THE HILL ~ 1233 17th St. (17th @ Missouri), San Francisco CA
Chosen by Rolling Stone magazine (RS 813) as "the best place to hear live music in San Francisco"
Wednesday 9pm ~ The Reaction; Crimewave; The Yes Go's 
Thursday 9pm ~
The Society of Rockets; The Invisible Cities; Amores Vigilantes
Friday 9pm ~ The Black Pacific; Static Thought; Stagger and Fall
Saturday 10pm ~ 
NOmeansno; The Bar Feeders; Ezeetiger
Sunday 5pm ~ The Human Condition; Slow Motion Cowboys; The Brothers Comatose
Website ~ 
Phone ~ 415-621-4455
GREAT AMERICAN MUSIC HALL ~ 859 O'Farrell Street San Francisco CA
Voted "Best Place To See Live Music - 2007 & 2008" - SF Weekly
Thursday 7:30pm ~ w00tstock, featuring Adam Savage, Wil Wheaton, & Paul and Storm
Friday 7:30pm ~ w00tstock, featuring Adam Savage, Wil Wheaton, & Paul and Storm
Saturday 9pm ~ KPIG Presents An Evening with Tab Benoit
Website ~  
Phone ~ 415-885-0750
THE FILLMORE ~ 1805 Geary Blvd. San Francisco CA 
Wednesday 9pm ~ Jaguares
Thursday 7pm ~ presents Mike Posner Up in the Air Tour
Friday ~ Serj Tankian ~ POSTPONED
Saturday 9pm ~ Mother Hips 
Website ~  
Phone ~ 415-346-6000
ARTSPAN OPEN STUDIOS ~ 689 Bryant & 1246 Folsom St. San Francisco CA
As the largest and first open studios program in the country, SF Open Studios showcases a multitude of artists, styles, and mediums that may lie just around the corner. Explore San Francisco and the Art Made Here  each October. 
When ~ Friday, October 15th ~ 7:00pm to 10:00pm
When ~ Saturday, October 16th & Sunday October 17th ~ 11:00am to 6:00pm
Phone ~ 415-861-9838
Before or after any event, drop by for an old-fashioned homemade Italian Dinner at Rocco's!
You can make reservations HERE.
~ Rocco's Catering ~ 
LET ROCCO'S CATERING DO ALL THE WORK .. YOU ENJOY YOUR PARTY!  Whether it's a Holiday Party, Birthday, Anniversary, Wedding, or other Special Occasion, Rocco's Catering will help make your event not only SPECIAL but STRESS-FREE!  And remember, you also have these options:

ˇ   Host your party here at Rocco's Café - on Sunday & Monday nights you can have Rocco's all to yourselves!  (Minimum number of people 30, Maximum 50)

ˇ    We prepare the food - you pick up or we deliver

ˇ    We prepare the food - we deliver, set up, and provide service staff

Come visit us at Rocco's Café .. we're a neighborhood institution having the same ownership and many of the same staff today as the day we opened in June of 1990.


Thank you for being a Rocco's Café customer!

Don Dial



      Chef Don                            Rocco's Cafe                            SF Giants  
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Bring or Mention this Coupon and Your Valid Email Address and Receive 15% Off your Next Party or Company Function.  Allow Rocco's Catering the Opportunity to Make your Next Event not only Special but Stress-Free!  Please Click Here, Email us , or call Chef Don at 415-554-0522 for more information.

Offer Expires: October 15th, 2010
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Rocco's Cafe, South of Market | 1131 Folsom St. (between 7th & 8th) | San Francisco | CA | 94103