Rocco's Café, San Francisco
Rocco's Cafe is named after Rocco Coscarelli, who emigrated from Northern Italy in 1920. Rocco ran a successful restaurant for more than 30 years at Mission & Geneva; the key
ingredients were quality, quantity, and personality. This old-school Italian recipe for success was passed down to Rocco's grandson Don, who 25 years ago opened Rocco's Cafe
in his honor.